What-if analysis with QlikView
What if analysis is Business Intelligence techinque to simulate how historycal data (or estimated data) would have changed depending on some parameters. For example a manager can estimate how much the product margin can vary when some values as selling price or selling volumes changes. In a tipical business intelligence application this is achived by collecting hystorical data and applying a parametrized function with parameters set by the final user.
Some advanced what if analysis require a statistical background and some effort, however implementing a basic what-if analysis in a QlikView dashboard can be a simple task with impressive results.